It’s All About Relationships
This past year, I have been featured on Fox Business News radio so many times and of course, I have my favorite stations and hosts. When I get my list of stations at 5am, I always look to see if I’ve been on their stations before and if we have a relationship built or if it’s […]
Determining Your Niche
Why is it that when someone asks who your target market is, the response many times is “everyone”? How can that be true? Is what you offer really good for the immediate world? The more you are able to describe and pinpoint your niche, the more profitable it will be. Others will understand who they […]