Book Judy Hoberman to Speak

Why Invite Judy to Speak?

  • Her message is timely. With women being over 50% of the workforce and responsible for influencing 85% of all consumer purchasing decisions, the time to understand how to communicate with women is now if you want to succeed in any market.
  • Her style is a mixture of facts, real-life scenarios, wit, boundless energy and a sense of humor. That combination is the perfect environment for immediate learning and long-term engagement. You feel a relationship with her from the first moment.
  • Her experience in the field as a new agent and climbing the ladder to Agency Manager in the male-dominated Insurance world gives her creditability and shows how a little persistence, with a lot of creativity equaled success and profitability.
  • Her book “Selling in a Skirt” is an Amazon best-seller in Women & Business and Motivational & Self-Improvement.
a black and white photo of a square shape

Watch Judy Hoberman rally a crowd of over 1500 people at the LAMP conference in Orlando FL!

a black and white photo of a curved object

Speaking Topics

When you think about it, sales and leadership go together like a hand and a glove. Unfortunately sales people don’t consider themselves as leaders and leaders don’t consider themselves as sales people, yet both are important and both are necessary skills.

What we’ve done is we have topics that are sales, topics that are leadership and topics that combine forces. For the sales professionals, we’ve got you covered.  For the executive leaders, we’ve got you covered and for those that want a little of each…yes, we have you covered as well.

Here’s a fact that we may not be aware of; Women are much less likely to ask for a promotion, a raise, a new project, or an opportunity to lead than men are. Women are more likely to accept whatever is being offered than to continue to press to find out what might be possible. Sometimes it can boil down to the feeling that we’re not worthy. It shouldn’t come as a surprise that if you don’t feel worthy to have a seat at the table, it is impossible to be a good negotiator. It’s time to develop your negotiating skills. At any stage of your career—whether you are interviewing for a job or already a leader at your company—strong negotiation skills are a must. They also follow you from the workplace into other aspects of your life. Research shows that women are great at negotiating for others but terrible at advocating for themselves. How can we as women find an effective way to negotiate for ourselves to achieve just as good outcomes for ourselves as for others…and do it with confidence?
When you think of someone in the C-Suite or Executive level, what picture comes to mind? Most people see power, prestige, prosperity, and influence …right out of a scene from a movie. There is also another piece of this perfect puzzle that many do not see. There are many names for it, I’ll call it The Lonely Leader. Maybe the position you’re in is one that you’ve dreamed up for years. Maybe it was the next logical step. Maybe you were in the right place at the right time…or maybe, just maybe you were the best and most qualified person for that position. Whatever brought you to that position, along with being proud of what you’ve accomplished, chances are you’re also feeling isolated, lonely, and no longer “one of them” … you either moved up or over to a new place that is all your own.
Your mind is the most powerful tool you have at your disposal to create your life exactly how you want it to be. Some of us dream in vivid color, some of us write and others talk about it…our lives and what we want it to look like. Some people think that dreaming big means you think too highly of yourself—that big dreams signal you are arrogant or perhaps directionless. But in truth, having big dreams means you are determined to live on purpose, are nurturing a vision, and are taking steps to make it happen. Imagine how different your life would be if you actively pursued even a few of the dreams you had when you were little. Life was simpler then, and dreaming was something we all did and were not afraid to share. As we grow up, some of us abandon our dreams while others stop dreaming altogether. It all comes back to your mindset. Allowing yourself to be inspired and encouraged by your dreams can prompt you to set goals and establish an implementable plan of action. If you believe you can accomplish those big dreams, why not go after them? Why settle for the small ones instead?
You’ve worked hard to get where you are. You’re respected by your colleagues, maybe even envied by your friends. But perhaps, deep down inside, you can’t silence that nagging little voice that sometimes keeps telling that secretly, you’re not able to live up to that sterling reputation you’ve built. It’s called the impostor syndrome, and we all suffer from it to some degree. Too many accomplished leaders put up a great front on the outside, but inside feel like a fraud. It’s natural, but not inevitable. Judy shows how to face these doubts head on, overcome them, and boldly lead your team forward with confidence and purpose. She explains how you can surround yourself with principled teammates who do the right thing (even when it’s not in fashion), and make sure that all the leaders in your organization are armed with courage and poise.
Everyone is searching for that magic bullet to make sales easier, faster and without the feeling that you are manipulating or convincing someone to do what they don’t really want to do. When you are able to do that and have the solution that your customers are looking for, they will keep coming back and bringing their friends…and will want to be part of your next product and the next and they will share your message with everyone they know. Sales is one of those careers that you either love it or you don’t…you’re either good at it or you’re not and it gets your excited or it doesn’t. There is no gray area here. People always ask me what’s the secret about sales…My answer always surprises them, and they laugh…I’m serious though…The biggest secret to sales is …
What do men and women have in common when it comes to leadership? Perhaps taking their team and company to the next level. Perhaps bringing more revenue into the company. Perhaps being the best they can be. The question is are men and women the same? Hardly and from those differences is understanding that “Women Want To Be Treated Equally Not Identically”™ … Our struggles with leadership can include Passion, Authenticity, Courage, Communication, Decisiveness, Resilience and Generosity. Overcoming some of the challenges will help to create better leaders with stronger teams. This is based on “Walking on the Glass Floor”, Judy’s newest best-selling book.
Why do people and companies do things the way they do? The best answer I have found is “That’s how we’ve always done things around here.” That seems to be how the discussions are going when it comes to explaining and educating everyone on soft skills. It’s not the way it’s been done before…but does that mean that’s the way it needs to stay? Are soft skills just for women? Why do we need to understand this…We don’t do it that way. When it comes to most positions, especially in leadership, a mix of soft and hard skills is what will truly matters. It’s one of the best ways to set yourself apart from others who tend to be weak in one area. Imagine having a conversation with someone on your team or another team, a vendor or colleague, your technical knowledge is much more helpful if you can communicate it to others. Being book smart will only take you so far. Think about the difference between being brilliant and sharing your brilliance. It is on opposite sides of the spectrum. Leadership is not any different. You can lead or you can manage. One takes technical skills and one takes people skills.
Just because we’ve always done things one way, doesn’t mean they work in today’s market. How do we get the most out of our team when they work from home? How do we develop new business when we don’t think we’re in sales? How do we create relationships that help to drive our bottom line? How do we learn to communicate effectively with each other? If we continue doing what we’ve always done, the results will never change. This topic is for those that are ready to be open-minded, collaborative and innovative to create an environment of greatness. Inviting the right people in and encouraging them to grow is where it all begins.

Focusing on the fact that men and women are different. As simple as that sounds, to be successful as a sales professional, you need to understand that men and women communicate differently. This includes asking questions, listening and both verbal and non-verbal behavior. Knowing there are differences is only the first step. To succeed in this ever changing market place, understanding and embracing the key differences between men and women is vital. Developing relationships is what makes this business successful. By recognizing the significance of relationship building plus the best the language to accomplish that will help all members of the sales team.

During this session you will learn:

  • The basic communication differences between men and women
  • Why it is important to recognize these differences and how to embrace and use those differences as assets
  • The importance of building relationships in cross gender selling

While every industry is quite different, many face the same challenges. One of the biggest challenges in today’s market is finding “Women”… Companies do their best to attract the right candidates but, the questions we struggle over are “Are we in the right place; are we on the right track; do we have the right mindset?” Imagine being able to answer those questions and so much more while you can see the results you are looking to have, being comfortable in your own skin and being able to focus on the situations and people you truly want to. Digging deep down into our inner Wonder Woman is where all the tools we need can be found.

In almost everyone’s life, we have decisions to make. As women…even more decision seem to appear. With each decision comes new responsibilities. How do we choose the right path? How do we find someone that can pave the way and understand what our journey is going to be? How do we know that the choices we make are the ones that will benefit ourselves and our business?

What you will learn:

  • How being an expert so you become the resource for your target market
  • Why understanding the choices you make will help you determine your correct path
  • Creating the work/life balance will provide harmony for you allowing you to be present in most situations
  • Discover the process to bring your inner woman to the surface

Over the last 20 years, there has been a tremendous change in women’s presence in the workplace and their economic influence as both wage earners and consumers. Today women make or influence 85% of buying decisions. Despite dramatic changes in both sales and customer service, many sales companies have not altered the way they train their sales teams. By not acknowledging the importance of gender differences and not changing the basic training of their sales teams, many US companies are inhibiting their own growth and market share.

During this session you will learn:

  • Why selling to women will increase your sales
  • The key gender differences in face-to face selling
  • How to alter your sales tactics to capture this lucrative female market
  • How to understand the female market as a means to long-term relationships and new Centers of Influences

Everyone is in sales, whether you are providing a product or service, managing a team or selling yourself. In order to succeed in today’s market, we need to recognize what our businesses are built on. That includes sales, communication and relationships. Communication comes in many forms and is different between genders, generations and industries.
In order to increase sales and build our business relationships, we must learn the proper way to communicate with each other. Sales are based on conversations. Building relationships begins with asking questions, and listening will cement those relationships. We live in a very noisy world so standing out and being unique will be a way to increase your bottom line. What is it that makes you stand out from your competitors? Why would people want to do business with you? Learning how to network with intention will give you some of the proven strategies to build new centers of influence and nurture existing ones and will make a huge impact on your bottom line.

What you will learn:

  • The basic communication differences between men and women.
  • The importance of recognizing these differences and how to embrace and use those differences as assets.
  • The value of asking the right questions and listening to the responses.
  • The importance of building relationships in business.
  • How to stand out in a business world where everyone is fighting for the same dollars

Has your business been referred to as a hobby due to lack of profits? Has your for-profit business become a NOT-for-profit? By sharing case studies and experiences of success in building multiple businesses, Judy provides participants a peek into her “exclusive play-book” that was designed to turn her passion into profits. During this session you will learn:

  • Prospecting and networking with intention
  • Building a support team
  • Having an online and offline presence
  • Getting your message out

Is your company finding it hard to attract, recruit, motivate and retain women? Women have made great strides in both the current workplace and in filling up the pipeline for the future workplace. Here is where we are today. Women are 50% of the workforce so now they account for half of the available workforce. That number is expected to increase as the pipeline of women graduating from college enters the workforce. Women earn 57% all college degrees and 60% of graduate students are women. No matter how successful you are today, if you really take the time to concentrate on attracting this huge segment of the educated workforce…women, you could significantly improve your bottom line. The question is…What are you doing about it? During this session you will learn:

  • How to attract, recruit,motivate and retain women
  • Ways to promote a supportive work culture
  • Understand how you can boost net profit margins by increasing the number of women in leadership positions
  • Attract the next largest demographic…millennial women

This is not a women-only seminar…everyone can benefit and everyone is invited.

What is being self-disciplined? It is a habit, a practice, a philosophy and a way of living. All successful people are highly disciplined in the important work that they do. All great success in life is preceded by long, sustained periods of focused effort on a single goal, the most important goal, with the determination to stay with it until it is complete. Fortunately the quality of self-discipline is something that you can learn by continuous practice, over and over, until you master it. Once you have mastered the ability to delay gratification, the ability to discipline yourself to keep your attention focused on the most important task in front of you, there is virtually no goal that you cannot accomplish and no task that you cannot complete.

During this seminar you will:

  • Understand what self-discipline is and how it affects your business
  • How to develop self-discipline
  • Learn the benefits of being self-disciplined
  • Create an environment of success

(*For Insurance And Financial Companies)

While every industry is quite different, many face the same challenges. One of the biggest challenges in today’s market is finding “Women”… While that has so many directions to address, the truth is recruiting is one piece; retaining is another. This is one of the greatest industries for women because it is a level playing field, the compensation is the same and the opportunities…sometimes this is the disconnect…not only from the company but for the female candidate as well. Are we in the right place; are we on the right track; do we have the right mindset? Imagine being able to answer those questions and so much more while you can see the results you are looking to have, earning the revenue you deserve to earn and being able to focus on the situations and people you truly want to.
In almost everyone’s life, we have decisions to make. As women…even more decision seem to appear. With each decision comes new responsibilities. How do we choose the right path? How do we find someone that can pave the way and understand what our journey is going to be? How do we know that the choices we make are the ones that will benefit ourselves and out business?

  • How being an expert will add to your self-confidence
  • Why understanding the choices you make will help you determine your correct path
  • Creating the work/life balance will provide harmony for you allowing you to be present in most situations
  • Discover the process have the level of success that you desire…no matter the definition

Many people don’t want to be in sales. They don’t want to pressure or be pressured into asking for money or the close. But, that is the basis of the sales process. What if you were able to be a top producer without having the feeling of being the text book case of a salesperson? What if all you needed to do was learn how to have a conversation that will make your close a natural part of the process?

Most people confuse marketing and sales. The simple truth is that marketing gets you known and sales gets you paid. While they are two different activities, when they work together…your bottom line will see the results.
Let’s keep it simple and watch what happens!

What you will learn specifically:

  • Communication is Key
  • Building Relationships Changes Selling Into Sharing
  • Listening Cements The Relationship
Customized topics available upon request

Ready to make an impact with your next event?

a man riding a wave on top of a surfboard
a man riding a wave on top of a surfboard

Booking Request

Booking Request